Biggest entertainment launch in history. How long until Halo 3 hits a billion dollars in sales? Think it’ll be before 2008?

Microsoft today announced that Halo® 3 has officially become the biggest entertainment launch in history, garnering an estimated $170 million in sales in the United States alone in the first 24 hours. The Xbox 360™ title beat previous records set by blockbuster theatrical releases like Spider-Man 3 and novels such as Harry Potter and the Deathly Hallows.

[tags]halo 3, harry potter, spiderman 3, shawnw[/tags]